The goal of environmental education is to instill in learners the knowledge about the environment, positive attitudes toward the environment, competency in citizen action skills, and a sense of empowerment. Environmental communication refers to the study and practice of how individuals, institutions, societies, and cultures craft, distribute, receive, understand, and use messages about the environment and human interactions with the environment. Effective communication strategies help stakeholders understand the results and use the information to improve programming and guide policy enhancements.
GEECS’s wide range of services include, but are not limited to:
- Supporting our clients, especially women in acquiring an awareness and sensitivity to the total environment and its allied problems;
- Helping our clients, including women, to gain a variety of experiences in, and acquire basic understanding of, the environment and its associated problems;
- Assisting our clients in acquiring a set of values and feelings of concern for the environment and motivation for actively participating in environmental improvement and protection;
- Helping our clients to acquire the skills for identifying and solving environmental problems;
- Encouraging our clients to be actively involved in working toward resolution of environmental problems;
- Encouraging our clients to set priorities for infusion of environmental topics into existing school curricula and foster environmental initiatives that produce maximum benefits while addressing the most critical issues;
- Encouraging our clients to use an innovative mixture of advertising, direct mailing, school and community programs and commercial incentives to communicate key environmental messages;
- Leading the development and maintenance of partnerships with funding agencies, civil society partners, and education and training institutions;
- Leading the monitoring and oversight of the environmental education, communication and women empowerment projects/programs;
- Establishing and nurture relationship with academia, research institutes, private sector, civil society and experts in environmental education, communication and women empowerment to expand and share knowledge, exchange views on latest findings, and incorporate cutting-edge thinking in project/program implementation;
- Assessing capacity building needs and develop capacity building support for the program/project implementation; and
- Developing and monitoring the implementation of program/project communications strategies.